One of our clients - the Maritime and Coastguard Agency - decided on Monday that they wanted a podcast on the vital importance of lifejackets at saving lives at sea before the start of the Southampton Boat Show this Friday.

We quickly agreed the core objectives of the video with the client and created an ideal shot list script with outline voice-over. We then looked at what archive footage we had that we could use. Having found the gaps we realised we needed some close filming scenes of drowning and lifejacketed people in the water. We had to source a pool, lifejackets and a volunteer who would be happy to drown for us! 

Yesterday we did a quick location check and sorted out the video logistics and health & safety issues. We got client approval for the script and started to edit the archive footage ready for the new footage.

We shot the footage this morning (Wednesday) and added the standard MCA podcast 'header' and 'footer'. We then recorded the voice-over, added the credits and uploaded them onto the MCA podcast page. We have about 30k RSS subscribers a month so we should get a good number viewing the video in short order.