Spotted in the last few days....
Web 2.0 explained
A great video interview on Web 2.0 with Dan Faber, Editor-In-Chief of ZDNet. Dan defines Web 2.0 as a set of technologies that enables connection and collaboration. He could have added engagement and communication. If you want to know what Web 2.0 and how it can help with employee and customer engagement then check it out. It lasts just over 5 minutes.
Web 2.0 impacting on recruitment and career choices
Harvey Nash has reported that Web 2.0 is changing the way people are looking at career advice. They are using Social Media sites to seek input and advice.
Social Media software doubling in size
Social media and networking sites continue to grow. Nielsen/NetRatings' August stats for social network use in the US show continued strong growth for Facebook and business network LinkedIn. It reports that Facebook increased its number of users by 117% year-on-year (to 19.1m) while LinkedIn grew 163% (to 4.4m)
Podcasting and its creative use in marketing
The Irish Tourist board has used a US competition to get winners to record a ‘sounds of Ireland’ podcast of their holiday travels. They had over 10,000 entries to the competition. A great way to drive traffic to the site before and after as everyone who entered will want to know what the podcasts sounded like!