I am speaking at the Unicom conference on Social Tools for Business next month (London, July 11th and 12th) and will be sharing our experience of podcasting for clients as a way of getting messages out to internal and external audiences.

I have interviewed a number of the other speakers to find out what they will be talking about at the event. Listen here. This is a good example of how podcasting can be integrated with traditional marketing. A brochure is great but to hear the actual speakers and learn from them directly what they will talking about is very powerful. A sort on 'audio brochure'.

We hope to be recording and interviewing more of the speakers at the event itself. Check out my blog next month.