The Podcaster

Posts Tagged ‘crowdsourcing’

A New York  restaurant due to open in July is using crowdsourcing as a way of creating a menu. It is also using other social media techniques to engage with prospective customers.

Interesting research being published today in Nature about leadership in flocks of pigeons.

As Dr Dora Biro of Oxford University, one of the Researchers says…

‘We found that, whilst most birds have a say in decision-making, a flexible system of ‘rank’ ensures that some birds are more likely to lead and others to follow.’

This flexible method would seem to make best use ‘crowdsourcing’ ideas from the whole flock rather than rely on a single leader or rigid hierachy. Now looking at human behaviour I wonder what we can learn from the pigeons and social media – including Twitter.